About – IKIGAI MARKETING + COACHING

How do you integrate ikigai into your brand?

There is no singular blueprint for success and similarly, we recognize that the definition of success also varies. The Ikigai Marketing consultation process is lengthy because it allows us to customize a roadmap based on a client’s individual needs and overall goals.

We do not over-promise success to our clients without their hard work. We do, however, share our tools to help our clients find their own ikigai. We are the reliable vehicle with GPS and it is up to our clients to integrate the information we provide to get to their personal and professional destinations. We are not the main attraction – you are! We use our skills to help elevate those around us.

Hi, Hello There.

My name is Kristel and I run Ikigai Marketing + Coaching. I am a published author and award-wining marketer with over 15 years of experience in marketing and brand building.

What is “Ikigai”?

In Japanese, “ikigai” means “reason for being.” What’s your ikigai? It’s the place where so many things overlap: what you love, what you’re good at, what the world needs, and what can be paid for.